In the Longhai Jiaomei Industrial Comprehensive Development Zone in Fujian, the sparkling waves of Jiulong River complement the modern factory buildings. Here is Longhai Rongxing Food Freezing Co., Ltd., which has been deeply involved in the fruit and vegetable processing industry for more than 20 years. From fresh fruits and vegetables on a 10000 acre base to high-quality products exported globally, Rongxing Food has established a quality benchmark in the industry with its craftsmanship in controlling the entire industry chain.
From the fields to the workshops, Rongxing Food has built a closed-loop industrial chain with controllable sources and traceable processes. The company's over 10000 acre production and planting base is not simply a raw material supply area, but a "first workshop" that integrates variety cultivation and standardized planting. For specialty varieties such as Japanese beans and okra, the base adopts a scientific water and fertilizer management system, strictly controls the use of pesticides and fertilizers, and ensures that every fruit and vegetable meets green standards. The harvesting process is monitored in real-time by a professional team for maturity. Fresh raw materials harvested in the morning can be delivered to the factory area within 1 hour, relying on the transportation advantage of being adjacent to National Highway 324 and only 30 kilometers away from Xiamen Port, maximizing freshness and nutrition, laying a high-quality foundation for subsequent processing. This "base direct supply+fast transportation" model completely solves the problem of large raw material loss and unstable quality in traditional fruit and vegetable processing.
Entering the production workshop of Rongxing Food, refined processing procedures and strict hygiene control can be seen everywhere. The 1000 square meter raw material processing plant is divided into special areas for cleaning, sorting, cutting and matching. All equipment is sterilized at high temperature every day, and staff can enter only after multiple disinfection and sterilization; In a 600 square meter production workshop, the quick freezing production line adopts advanced IQF monomer quick freezing technology, which can quickly freeze fruits and vegetables at a low temperature of -40 ℃, preserving the cell structure to the greatest extent possible, allowing the quick frozen broccoli to maintain a crispy and tender taste after cooking, and the salted black fungus to remain fresh and fragrant. The 4500 square meter freezer is equipped with an intelligent temperature control system, and the 5000 ton warehouse capacity can store products by category and batch, ensuring stable quality throughout the entire storage cycle. The production efficiency of 3500 kilograms per hour and the daily production capacity of 70 tons not only meet the bulk order needs of Southeast Asian, European and American markets, but also flexibly respond to small batch customized products, demonstrating strong production resilience.
In terms of quality control, Rongxing Food adheres to the principle of "quality first, hygiene first" throughout. The company has not only established a comprehensive quality inspection system, from raw material pesticide residue testing to finished product physicochemical index analysis, with professional personnel overseeing every step, but also introduced modern testing equipment to ensure that products meet domestic and international food safety standards. It is precisely this commitment to quality that earned the company the title of "Advanced Enterprise in Agricultural Product Marketing during the 1995 Period" shortly after its establishment in 2000. Today, its products are exported to Southeast Asia, Europe and America, and have accumulated numerous long-term cooperative customers in overseas markets. Many overseas merchants have expressed that they choose Rongxing Food not only because of its outstanding product taste, but also because of its stable quality and transparent traceability system, which can make consumers feel at ease when eating.
In addition to deep cultivation in the fields of traditional preserved fruits and vegetables and frozen products, Rongxing Food also continuously expands its product boundaries. In response to different market demands, the company has developed specialty products such as salted black fungus and frozen lychee meat, which are suitable for diverse scenarios such as catering and food processing. In the aquatic product business, we also continue the concept of full chain control, purchasing fresh aquatic products from the source, processing them strictly, forming a diversified product matrix, and further enhancing market competitiveness.
Over the course of more than 20 years, Rongxing Food has grown from a local processing enterprise to a fruit and vegetable supplier that links the global market. It has relied not only on its superior geographical and hardware advantages, but also on its ultimate pursuit of quality and deep control of the industrial chain. In the future, Rongxing Food will continue to invite domestic and foreign merchants to work together with sincere service spirit, explore more possibilities in planting, processing, trade and other fields, and let the high-quality fruits and vegetables along the Jiulong River shine more on the world stage.
